MarkWest Denim
The True Blue Jean
The True Blue is our signature riding jean - designed by a cowgirl, for cowgirls who demand performance, polish, and all-day comfort in the saddle.
- Hidden Cellphone Pocket — secure and invisible
- Redesigned Waistband – doesn’t gap
- Redesigned Leg That Stays Straight – stacks perfectly
- Perfect Hip Fit – no bunching
- Tummy-Flattening Front Pockets – snatched look
- Comfortable Crotch Gusset – no saddle sores
- Saddle-Safe Trims – cowgirl-approved
Need help with sizing? We’ve got you - review our Fit Guide below or send us an email at whitney@markwestdenim.com.
The True Blue Jean
00 / Regular
All American Quarter Horse Congress 2026
717 E 17th Ave
Congress Hall, Booth #301
Columbus OH 43211
United States
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The True Blue is our signature riding jean - designed by a cowgirl, for cowgirls who demand performance, polish, and all-day comfort in the saddle.
- Hidden Cellphone Pocket — secure and invisible
- Redesigned Waistband – doesn’t gap
- Redesigned Leg That Stays Straight – stacks perfectly
- Perfect Hip Fit – no bunching
- Tummy-Flattening Front Pockets – snatched look
- Comfortable Crotch Gusset – no saddle sores
- Saddle-Safe Trims – cowgirl-approved
Need help with sizing? We’ve got you - review our Fit Guide below or send us an email at whitney@markwestdenim.com.
The True Blue is our signature riding jean - designed by a cowgirl, for cowgirls who demand performance, polish, and all-day comfort in the saddle.
- Hidden Cellphone Pocket — secure and invisible
- Redesigned Waistband – doesn’t gap
- Redesigned Leg That Stays Straight – stacks perfectly
- Perfect Hip Fit – no bunching
- Tummy-Flattening Front Pockets – snatched look
- Comfortable Crotch Gusset – no saddle sores
- Saddle-Safe Trims – cowgirl-approved
Need help with sizing? We’ve got you - review our Fit Guide below or send us an email at whitney@markwestdenim.com.
Already know your size in Kimes or Haala? Use the guide below to find your best MarkWest size.
Kimes → MarkWest
| Kimes style | MarkWest |
|---|---|
| Sarah | Order the same size |
| Lola | Order the same size |
| Chloe | Order the same size |
| Betty | Size down one size in MarkWest |
Haala → MarkWest
| Haala | MarkWest |
|---|---|
| 24–25 | 00 |
| 26 | 0 |
| 27 | 2 |
| 28 | 4 |
| 29 | 6 |
| 30 | 8 |
| 31 | 10 |
| 32 | 12 |
| 33 | 14 |
Need a larger size than Haala offers?
MarkWest also offers sizes 16 and 18.
Please note: If your Haalas are snug through the waist or you carry more of your weight through your midsection, reach out to whitney@markwestdenim.com before ordering — we're happy to recommend the best size.
Our size chart above features the measurements for the jeans - NOT the wearer’s measurements. We recommend you measure your best-fitting pair of jeans with a soft, flexible measuring tape and choose the size that most closely matches those measurements.
Our regular inseam measures 36 inches, and our tall inseam measures 38 inches. Because of the way our denim stacks over boots, the lengths work for a variety of heights and won’t ride up when you’re in the saddle.
If you’re 5’8 or shorter, try the regular inseam. If you’re taller than 5’8, try the tall inseam.
We offer free returns and exchanges, so you can try MarkWest Denim jeans risk-free!
If you have any questions about sizing, please email whitney@markwestdenim.com for a personalized size recommendation.
Trying to decide between our two signature styles?
The True Blue Jean - innovative crotch gusset to prevent saddle sores, available in regular and tall inseams.
The Town & Saddle - traditional front seam (no crotch gusset), available in short, regular, and tall inseams.
Both styles feature the innovative technical features you've come to know and love from MarkWest Denim, including a hidden cell phone pocket, no-gap waistband, redesigned leg, perfect hip fit, and tummy-flattering front pockets.
Currently shipping throughout the United States, Canada, Australia, the UK, and selected countries in Europe! Duties, taxes, and shipping for international orders are calculated at checkout — no surprises at delivery.
Domestic and international returns are accepted within 14 days (International customers cover return shipping).
Our jeans are 86% cotton, 12% polyester, and 2% elastane and manufactured in Los Angeles, California.
To Wash
We recommend turning your jeans inside out and washing them on cold with other jeans or similar dark colors. Please do not wash with Tide Oxy.
To Dry
Don’t put them in the dryer! Just hang to dry. Over time, putting your jeans in the dryer will cause the lycra in the fabric to break down which means they’ll stretch out, resulting in that saggy butt look we all dread after riding!
Here's what makes The True Blue Jeans Different
RIDE TESTED, COWGIRL APPROVED
our legacy
For Women Who Live for the Ride
We're MarkWest Denim - a brand born in the barn, designed in the saddle, and made for horse girls who live in their jeans. MarkWest jeans are patented and made in the USA from premium materials designed specifically for female riders. Our True Blue Jean was prototyped, tested, and perfected by cowgirls who live in the saddle. When you wear MarkWest, there’s nothing distracting you from your performance with your horse.
